An image showcasing the website I designed for the HBPA.

Horsemen’s Benevolent & Protective Association

Collaboraters: Pixel Army

My Contribution: Web & Mobile Design


The Horsemen’s Benevolent & Protective Association of Alberta (HBPA) is an advocacy group for horse racing and their caretakers. When they approached Pixel Army, they claimed their previous website was hard to use effectively and did not convey their branding. They wanted their new website to act as a source of knowledge for horse owners as well as share news about the organization.

The Biggest Challenge

A significant challenge arose when the client was unable to find a high-quality version of their intricate logo. Overcoming this hurdle involved an extensive search through dozens of pages of their publications and making a recreation to ensure a high-quality representation of the association's brand.

My Favourite Part

The links shaped as shields.